Art Market Minute
How to Sell Performance Art
Could performance art lure a new generation of collectors?
Sonia Manalili &
Margaret Carrigan
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Is there finally a market for performance art? We’re seeing more and more performance in galleries, art fairs, and other commercial art spaces these days. The real question isn’t whether performance work can be sold. It has been—for years. What’s changing now is how it’s valued.
Joel Shapiro. Photo: Kyle Knodell. Courtesy of Pace Gallery.
Plus, postminimalist sculptor Joel Shapiro’s meticulously curated wine collection will be auctioned at Sotheby’s next month, with expectations exceeding $700,000.
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